Beyoncé has faced criticism over her blonde hairstyle after attending the grand opening of the Knowles-Rowland House in Houston, Texas, on 13 October. She attended the event with her mother, Tina Knowles, and former Destiny's Child bandmate, Kelly Rowland. While her taupe-coloured dress and leopard-print heels formed part of her look for the occasion, her long blonde hair became a talking point among social media users.
Several commenters criticised the styling, with some questioning her glam team's work and others suggesting the singer try a different look. The reactions also drew attention to Cécred, Beyoncé's hair care brand, which launched in February 2024.
Beyoncé's Blonde Hairstyle Draws Criticism
For the Houston appearance, Beyoncé wore a taupe-coloured ruched wrap dress with leopard-print pumps. She completed the outfit with a voluminous blonde blowout, styled with a deep side part and lengths that fell towards her waist.
However, some social media users were less impressed with the hairstyle, with several commenting on its appearance and calling for a change. 'Beyoncé said, "Just hand me any wig today," lol,' one commenter wrote.
Another user expressed dissatisfaction with the singer's hair, writing, 'I hate Beyoncé's hair. It's time for a new invention.' A third commenter questioned the styling despite Beyoncé's involvement in the haircare industry. 'She owns a hair care company, for God's sake. Her glam team needs to be written up for that hair. No shade, and I don't wanna hear anything about the heat,' the user wrote.
Another person added, 'She's well overdue for a new look.' The comments also mentioned Houston's humidity, with one social media user suggesting the weather could have affected the hairstyles seen at the event. Another agreed, saying that the hair of those present looked 'big and dry'. Reactions focused on Beyoncé's hair rather than the event's purpose, which marked the opening of the housing assistance facility.
Beyoncé Attends Knowles-Rowland House Opening
Beyoncé attended the Knowles-Rowland House opening with Tina Knowles and Kelly Rowland, joining them for the celebration in Houston. The event marked the official ribbon-cutting for the redeveloped facility in Midtown Houston. The centre is associated with the Knowles and Rowland families and their support for housing assistance initiatives.
The appearance brought together the singer, her mother and her former Destiny's Child bandmate for the occasion. Although Beyoncé's outfit was part of the event's visual coverage, online discussion subsequently focused on her blonde hairstyle, with commenters debating its styling and whether she should change her look.
Cécred Hair Care Brand Comes Under Scrutiny
The criticism comes more than two years after Beyoncé launched Cécred, her haircare brand, in February 2024. The company focuses on hair and scalp health, offering products including shampoos, conditioners, scalp treatments and hair oils.
The brand was inspired in part by Beyoncé's childhood experiences around her mother's hair salon, Headliners, in Houston. Tina Knowles worked as a hairstylist and salon owner before her daughter became an internationally recognised performer.
Beyoncé has also spoken about her personal experience with psoriasis, a condition that can affect the scalp. She previously said her father applied medicinal oils to her scalp when she was younger, an experience that shaped her interest in hair care and influenced the development of Cécred's products.
The brand's launch marked the singer's entry into the beauty industry, following a career in music, touring, fashion, and business ventures. Some commenters referenced Cécred when criticising her hairstyle at the Houston event, questioning how the singer's own hair care business aligned with their assessment of her appearance.
