Taylor Swift was back in the Chiefs suite at Arrowhead Stadium on Sunday, 20 September, watching her husband Travis Kelce as the Kansas City Chiefs took on the Indianapolis Colts in a game that ultimately went to overtime. She wore a $39.99 red Chiefs tank top from WEAR by Erin Andrews, the clothing line founded by the Fox NFL sideline reporter and the couple's longtime friend.
By the time the final whistle blew, the affordable game-day piece had already sold out on the Chiefs' official merchandise site, a pattern that's become familiar whenever Swift wears something recognisable and relatively affordable to a game.
The Highlight-Reel Moment
Swift's tank top got its own moment on camera after Kelce caught a 13-yard touchdown pass from Patrick Mahomes in the first quarter. Kelce finished the game with nine catches for 101 yards and a touchdown, while Swift celebrated from the suite by pointing to her wedding ring and saying, 'That's my husband!'
She rounded out the look with light-wash jeans, a black belt, a Cartier Love bracelet, diamond hoop earrings by Dana Rebecca Designs, and a gold pendant. The singer also wore her wedding band and Kindred Lubeck engagement ring.
Swift watched the game from a suite alongside her parents, Scott and Andrea Swift.
A Pattern of Supporting Friends' Brands
This marks the second week in a row that Swift has worn a friend's label to a Chiefs game. The previous week, she chose a red gingham polo dress from Gigi Hadid's Guest in Residence line while watching from the suite alongside her mother, Kelce's mother Donna, brother-in-law Jason Kelce, and actor Tom Cruise. Cruise's surprise appearance went viral during the Chiefs' Week 1 win over the Denver Broncos.
Andrews, for her part, has a well-documented history with the couple beyond the clothing line. She's previously taken credit for helping set Swift and Kelce up, and has told Today that she once sent Swift a box of apparel without really expecting her to wear any of it. Swift did, in the form of a windbreaker back in 2023, and Andrews recalled her own disbelief watching it happen: 'It sold out, we restocked it, it sold out again.'
The Game Went Down to the Wire
The Chiefs eventually defeated the Colts 33-30 in overtime, with Harrison Butker kicking a 40-yard field goal as time expired to seal the win.
Mahomes completed 32 of 47 passes for 382 yards and three touchdowns, while Kelce's nine catches for 101 yards and a touchdown helped Kansas City improve to 2-0. It was also the second consecutive year that the Chiefs and Colts needed overtime to settle their meeting at Arrowhead Stadium.
Swift's $40 Chiefs Top Is Already Sold Out
For fans hoping to recreate Swift's latest game-day look, the exact WEAR by Erin Andrews tank top has proved difficult to find after selling out.
The top was listed at $39.99 on the Chiefs' official merchandise site, although some retailers had offered it at different prices. The Chiefs' store subsequently showed the item as sold out.
The sell-out adds another chapter to Swift's growing influence on game-day fashion, especially when she opts for an affordable piece that fans can realistically add to their own wardrobes.
