Macy Blackwell has spent well over $50,000 (£37,500) transforming her Texas home into an enchanted forest for her annual Halloween party, as the social media star sets her sights on Heidi Klum's Queen of Halloween crown. The 24 October bash featured woodland-inspired decorations, themed rental furniture and a large dance floor, marking a shift from the Las Vegas-inspired decor of Blackwell's 2025 celebration.
The 32-year-old, who has around 2.2 million Instagram followers, has made her elaborate Halloween parties a signature part of her online presence. This year, Blackwell has openly challenged Klum for her Halloween-party-host crown. While the supermodel is well-known for her elaborate costume transformations, Blackwell is building her own queendom through lavish themed parties and increasingly elaborate decorations.
Inside Macy Blackwell's $50,000 Halloween Party
Blackwell wanted guests to feel as though they had stepped into an enchanted forest, bringing the outdoors inside with elaborate decorations and themed furniture. She and her husband moved their usual furniture out of the way to make room for the transformation, while a large dance floor gave guests space to celebrate.
She enlisted Modern Party Company to help bring the vision to life, allowing her to spend more time enjoying the evening with friends and family rather than managing every detail herself. The host embraced the theme with a 'dark forest fairy' costume, choosing a look that suited the woodland setting rather than a traditional, sweet fairy aesthetic.
In an earlier interview, she estimated that her overall seasonal expenses, including decorations and the annual gathering, could reach six figures. Despite the scale of her themed parties, Blackwell has encouraged her followers to simply take inspiration from her ideas and adapt them to their budgets. She also notes that she prefers to host the party at home rather than move it to a hired venue.
Heidi Klum Teases 'Very, Very Bloody' Halloween Costume
Blackwell's lavish celebration comes just days before Klum's own annual Halloween party in New York. The supermodel began hosting the annual event in 2000 and has spent more than two decades establishing herself as one of Halloween's most recognisable celebrity figures.
Where Blackwell transforms her home into an elaborate themed setting, Klum is known for turning herself into the spectacle. Her costumes frequently involve extensive prosthetics and special-effects make-up.
For 2026, Klum has already offered fans a glimpse of her Halloween plans, sharing close-up images of unusual, grotesque-looking prosthetic details and inviting followers to guess her costume. She promised that this year's look will be 'very, very bloody'.
Her previous transformations have included a giant worm in 2022, a peacock in 2023 and an E.T. look alongside her husband, Tom Kaulitz, in 2024. For her 2025 celebration, Klum transformed herself into Medusa, complete with snakes for hair, while Kaulitz joined her as a Greek soldier turned to stone. The elaborate transformation continued Klum's tradition of creating extravagant, instantly recognisable Halloween costumes.
Blackwell's $50,000-plus party shows she is willing to build a reputation to rival Klum's. While the supermodel has spent decades turning her annual costume reveal into a Halloween event in itself, Blackwell is developing her own must-see Halloween tradition, one lavish celebration at a time.
