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Amanda Wakeley

British Designer Amanda Wakeley Joins Forces With John Lewis for Elevated Everyday Style

Woman buying clothese

Weight-Loss Drugs Are Changing Customers' Spending Habits: What It Means for Fashion Retail

Marina Sena

Bershka Taps TikTok Trends With New Seamless In-App Shopping Feature

Mark Wright and Michelle Keegan Close Aytee7 as Celebrity Fashion Brands Lose Momentum

Explore the challenges faced by Mark Wright and Michelle Keegan in their celebrity fashion venture, Aytee7, and the realities of balancing business with family life.

The Spring/Summer 2026 Shoe Trends Everyone Will Be Wearing

Explore the top shoe trends for Spring and Summer 2026, where comfort meets style. From ballet flats to retro trainers, find the perfect pair for any occasion.

7 Iconic British Fashion Brands Every Visitor Should Know

From Burberry trenches to Vivienne Westwood's punk legacy, discover seven iconic British fashion brands shaping global style, heritage, and modern identity.

Latest Stories

Shopping

How Much Should You Spend on Clothes if You Earn £40K, £60K or £100K in the UK?

Alexander McQueen

Why British Fashion Brands Rarely Become Global Giants

SYRN by Sydney Sweeney

Sydney Sweeney's SYRN Enters the Lingerie Arena — How Affordable Is It Compared to Skims and Savage x Fenty?

Cardi B

'A Little Gift for Me': Cardi B's New Watch Costs $500K — Here Are 5 More Affordable Alternatives

Meghan Markle

Meghan Markle Masters Low-Key Elegant Style — Shop Her Wardrobe in the UK

Shopping

London or Paris: Where Is It Cheaper to Buy Luxury Goods Like Chanel and Louis Vuitton?

Emily Mariko

TikTok's Quiet Luxury Girl Emily Mariko Is Expecting Baby No 2: Check Out Her Cutest Prenatal Outfits

Clothes

UK vs US Clothing and Shoe Sizes: Complete Conversion Guide

Bad Bunny

Where to Get Bad Bunny's White Adidas Collab From the Super Bowl

Luxury

The True Cost of Luxury: How Soaring Prices Are Shaping Today's More Cautious Shoppers

Kim Kardashian

Why Nike Needed Kim Kardashian to Win Women Back

Kim Kardashian and Joe La Puma inside Feature sneaker store

Why Kim Kardashian Chose BLACKPINK's Lisa for NikeSKIMS' First Campaign

A high-angle wide shot of a thrift store secondhand shopping

Sustainable Fashion in the UK: How the Circular Economy is Changing Style

Emmanuel Macron standing at a podium World Ecomonic Forum

France's President Macron's 'Top Gun' Sunglasses: How to Buy the Henry Jullien 'Pacific' Aviators

blonde woman writes complex formulas on a large chalkboard

Is It Worth the Splurge? A Girl Maths Guide to Cost-Per-Wear

Workwear Pieces

7 Must-Have Workwear Items to Deliver Effortless Office Style Without the Daily Outfit Stress

Regent Street

London Shopping on a Budget: Stores, Streets, and Tips Worth Knowing

Bond Street

London's Luxury Shopping Guide: Six Places Worth the Splurge, Best Time to Shop and Stores to Visit

Burberry Trench Coat

Are Burberry Trench Coats Still Cool? How To Wear the British Staple and Where to Buy One

Mid-Size vs Plus-Size

Mid-Size vs Plus-Size in UK Women's Fashion: The Difference and Where You Fit

UK Men's Fashion

Mid-Size vs Plus-Size in UK Men's Fashion: The Difference and Where You Fit

London street at sunset with pedestrians

Best Shoes for London Weather: What Actually Works on Cobblestones and Rain

LISA of Blackpink stars in the NikeSKIMS Spring ’26 campaign

How Much NikeSKIMS Paid BLACKPINK's Lisa for Their Endorsement Deal

Pop star Dua Lipa

Dua Lipa Visits Paris Chanel Boutique, Sparks Wedding Dress Rumours