Kylie Jenner may have worn a $50 million Fantasy Bra, but her biggest flex might just be having Kendall Jenner in her corner. The beauty mogul made her Victoria's Secret Fashion Show debut in a dazzling look that got people talking but not everyone was buying what the runway was selling.
While some fans celebrated Kylie's big moment, others questioned whether she deserved one of the brand's most coveted pieces, arguing that her older sister would have been a better choice. Kendall, however, was not about to let the internet turn her sister's big night into a sibling showdown.
Sharing a clip of Kylie's runway walk on her Instagram Stories, Kendall wrote, 'my perfect baby sister.' No shade, no competition, just big-sister pride.
Kylie Jenner Gets the Fantasy Bra Treatment
Kylie certainly did not ease into her Victoria's Secret debut. The Kylie Cosmetics founder hit the runway wearing the brand's iconic Fantasy Bra, reportedly valued at $50 million (£37.73 million) and created in collaboration with luxury jeweller Jacob & Co.
best day ever @VictoriasSecret https://t.co/rIq95NJaCZ
— Kylie Jenner (@KylieJenner) October 19, 2026
The extravagant design features 4,410 natural diamonds, including a 75.54-carat Fancy Vivid yellow diamond. She paired the sparkling lingerie with white angel wings, delivering the kind of high-glamour look that practically begs for a double take.
The appearance was also a major moment for the Fantasy Bra, which had not featured on the runway since 2018. For Kylie's first walk, the brand went all out because apparently, making an entrance is one thing, but making an entrance in millions of dollars' worth of diamonds is another.
Fans Think Kendall Deserved the Bra Instead
Not everyone was convinced Kylie was the right woman for the job. Some fans questioned why the brand gave its headline-making lingerie look to a first-time Victoria's Secret model rather than someone with a longer runway history.
Kylie getting to wear the fantasy bra before Kendall https://t.co/jCO3luV0vt
— Маделейн . (@normalmadeline) October 19, 2026
Enter Kendall. Having walked in the Victoria's Secret Fashion Show in 2015, 2016 and 2018, Kendall has already earned her wings, quite literally, in the fashion sense. That experience led some fans to argue that she would have been a more deserving choice for the Fantasy Bra.
Others felt the honour should have gone to a longtime Victoria's Secret Angel, suggesting that years of runway experience should count for more than celebrity star power. It is a moment that raises an important question for the fashion industry: Is the Fantasy Bra about modelling credentials, star power or simply creating a moment everyone will talk about? Kylie certainly delivered the last one.
Of course, online criticism does not mean everyone disagreed with the casting. Her appearance generated attention from supporters and sceptics alike, proving that a $50 million outfit can still come with a few million opinions.
Kendall Chooses Sisterhood
While fans were busy handing out imaginary Fantasy Bras, Kendall had a much simpler reaction to her sister's debut. 'My perfect baby sister' was the supermodel's entire message, and honestly, the internet could probably use more of that energy. Rather than weighing in on who deserved what, Kendall chose to celebrate Kylie's milestone.
Her support was particularly sweet given her own history with the brand. Kendall knows what it takes to walk the Victoria's Secret runway, making her affectionate shout-out a reminder that a little sister's big moment does not have to become a competition.
The Fantasy Bra may have divided the internet, but the Jenner sisters were not letting a little runway controversy get between them. Fans can debate who deserved the diamonds, the wings or the spotlight. Kendall, meanwhile, seems perfectly happy cheering Kylie on, Fantasy Bra and all.
